How To Add a Logo on Your WordPress Website

Generally placed at the top of a website, a logo is a small image that defines a brand. Here, you will learn how to add a logo to your WordPress website. Read now!

To add a logo on your WordPress website, you need to follow these steps:

1. Go to your WordPress website’s dashboard.
2. Navigate to Appearance → Customize and click on the Site Identity section.
3. Click on the Select logo button to access your website’s Media.
4. Choose an existing image from your Media or upload a new one.
5. Click on Set as logo, and the logo will appear in the preview window.
6. Finally, click the Save Changes button located at the top left corner to save the logo changes on your website.

Apart from this, elevate your website’s design with the best free client logo WordPress plugins, ensuring a memorable and impactful brand presence.

What are the best types of logos for a WordPress website? That’s the question of the day. So, now we are going to talk about the types of logos for businesses.

Whenever you buy something, you always look for a brand name or a logo on the product. If the logo is familiar, you will quickly recognize it and understand whose logo it is. For example, almost everyone around the world knows examples of the Apple logo. Apple does not need to pronounce its name. Its logo is enough to grab people’s attention. But do you know what type of logo it is?

Oh yes, there are various types of logos out there. You might have seen many logos that range from different shapes to different types of fonts. There are many types of logos, but are logos important for your business?

Is Logo Important For Your Business?

Your logo plays an important role in your business because it conveys ownership, quality, and value. It is present on your products, business cards, website, social media, and most of all, in the minds of your customers. An attractive logo helps to create a strong first impression on people who come across your business. It demonstrates your commitment to providing quality service and powerfully communicates your purpose.

Logos act as visual representations that help customers identify your brand. It’s important that people immediately associate your logo with your business and how they feel. A well-designed logo can evoke memories and positive emotions. This is what you want with your brand, and it cannot be achieved by your business name alone.

Your audience will immediately search for your logo when they encounter communications from your brand. It should be displayed prominently on all of your marketing materials. That includes business cards, flyers, advertisements, and more. With a distinctive logo, you’re taking advantage of the opportunity to leave a lasting impression on your audience.

The 6 Types of Logos for A Business

There are many types of business logos. Of course, each type of logo represents a certain type of industry. But here are some common and unique logos as well.

Type 1: Wordmarks Logo

This is the most common type of logo. Wordmark logos are a common feature in combination logos. The wordmark logo includes the brand name written in stylized letters. To create a wordmark, start by writing your brand name and experiment with different font styles like bubble font. Once you find a font you like, you can customize each letter to give them a special personality. This personalization is what sets a wordmark logo apart beyond just typing your brand name in a pretty font. You can add ligatures and create dots on the letter i.

Type 2: Lettermark Logo

Letter logos are a great choice for brands with long names that include more than two words. These logos use the abbreviation of each word to create a concise and easily recognizable design. Sometimes, the initial letters can even form a word on their own. Take NASA, for Example. Although it stands for National Aeronautics and Space Administration, it is often referred to by its letters.

A letter logo is a type of logo that focuses on typography and often includes the company’s initials. It emphasizes simplicity by using just a few letters, making it an effective choice for businesses with long names.

When creating a letter logo, it’s important to consider what elements of your logo should look like before making them. Why is this important? Experiment with different colors, text sizes, and shapes or lines to add personality to your logo. Remember always to convey your brand values ​​and story.

Type 3: Signature Logo

A signature logo is a business logo that consists primarily of the brand name written in cursive or calligraphy-style font. This type of logo design is a great choice for businesses named after a person or for brands looking for a softer, more personal look. A signature logo is a different, easily recognizable symbol that represents a person, brand, or product.

It’s a unique visual brand that helps people recognize and remember them. This logo is used consistently on all of these platforms to create a visual representation that everyone can see. It often includes a special graphic element rather than just text.

Type 4: Logo Symbols

When you think of a logo, the iconic Apple logo is the first image that comes to mind. These logos are so recognizable that they represent the entire brand. However, using a brand as a logo can be difficult for new businesses or businesses that do not have a strong brand identity.

These could be icons, illustrations, or shape compositions that are easily identifiable as something particular. The secret lies in incorporating that additional touch of character, that special element that sets it apart.

Type 5: Monogram Logos

The similarities between monogram logos and lettermark logos exist. However, there are noticeable differences in their visual characteristics. Although both include the brand’s initials in the design, the monograms twist the letters instead of placing them next to each other or on top of each other.

Monograms are similar to having family names embroidered on fabric or engraved on silverware. This type of logo is often associated with luxury or exclusivity, although there are exceptions, such as certain sports teams and brands.

Type 6: Mascots Logo

These are very much attention-grabbing types of logos. A mascot logo is a logo that features an illustrated character. They are often very colored, have animation, and are always smiling. Like the famous KFC logo or the Pringles logo. The way they are different from other logos is what grabs people’s attention,

Mascot logos can be a great way to create your brand spokesperson. A mascot is an illustrated character that represents your company. This can be a person or a simplified version of your ideal customer. If your brand story involves a unique person or personality, a mascot logo may be the right choice for you.

Conclusion: Add a Logo on Your WordPress Website

Having a business logo is important as it helps your brand be identified. When you think of the brand logo, you should first understand your brand because your logo will be the first thing that your target audience will see. Your logo will give out the impression of your business. There are many types of logos, from watermark logos to a signature-type logo. Plus, each type of logo has its uniqueness and creativity that you can create for your business.

So, here is the article on how to add a logo to your WordPress website and the types of logos. I hope this is clear and helpful!